Things you should consider when purchasing a domain name.
Each year companies spend thousands of dollars on Google AdWords to get a better search listing when a good descriptive domain name may do the same for much less money or at least significantly cut down on their advertising budget. Spending on a good domain name now can save you a lot of money on advertising in the future. Generic dotcom domains are the gold standard of domain names.

If you sell high definition flat screen televisions, 3D TVs, plasma, LCD or HDTV accessories, then FlatScreenTVstore.com is the ideal domain name for you.

FlatScreenTVstore will get a better search listing than using your own name in the domain. You could get a better search listing by having the generic descriptive words "Flat Screen TV Store" as part of the domain and save more than the cost of the domain over time by spending less on advertising and gaining more customers through search engines. Search engines use the descriptive domain in the search listing, giving your site a better ranking. That translates into more customers for you and more customers means more money.

The best domain extension is ".com" everyone world-wide is familiar with it and every search engine picks it up for listing. While most country code extensions only get listed in search engines in their own country, FlatScreenTVstore.com will get listed in search engines all over the world because a ".com" domain name is not restricted like many country code extensions.

FlatScreenTVstore.com is an excellent generic domain name.