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Frequently Asked Questions
Why have a Website?
A Website keeps you in contact with your current customers and brings you in new customers. Used properly a Website can be a very important tool in increasing your business.

Are some domain names better than others?
Absolutely! A domain name should describe your business, be easy to remember and be easy to type.

Using your personal name in a domain name my sound good but if people misspell your name they won't find your Website. It is best to get a domain name that describes your business. Long domain names means more typing and that may turn off a potential customer.

The best domain name is a short domain name that people will remember and remember how to spell. However one-word domain names can be very costly because like real estate each is unique and as stated they are descriptive of a particular business, easy to remember and easy to type. The next best is a short two or three word domain name. Choose a domain name that will stick in everyone's memory. This is especially true if your business advertises over the radio or you are likely to give the domain address over the phone.

Search engines pickup key words from a Website so if you sell a service or products, a good descriptive domain name may get you a better search engine listing and that translates into more sales.

You could buy a domain name for as little as $9.99 but don't expect it to increase your business, in fact a cheap domain may hurt your business. Skimping on the domain may cost you more money in the long run.

Remember a domain name is your address on the web. Like a brick and mortar store a domain name is about location, location, location. A good domain name is like being on Main Street, a bad domain name and your customers will have a hard time finding you on the web.

A Good Domain Name Is A Good Investment
Investing in a good domain name for your business is like investing in a good stock, it will only go up in value. In today's economy investing in a good domain name makes even more sense. A good domain name can do more than earn value, it can also save you money in the long run.

A Good Domain Name Saves Your Company Money
You could spend a lot of money in web advertising or buy a good domain name and save on advertising. Each year companies spend thousands of dollars on Google AdWords to get a better search listing when a good descriptive domain name may do the same for much less money or at least significantly cut down on their advertising budget. Spending on a good domain name now can save your company a lot of money on advertising in the future.

For example if you own a store that sells high definition televisions or write a blog on HDTV or HDTV stores, you could call it various names but if you had the domain HighDefinitionStore.com or HDTVanswers.com chances are it would get a better search listing than using your own name in the domain. Of course it would cost several thousand dollars for either of those domains but you would save more than the cost of the domain by saving on your company's advertising.

Choosing the right domain name is more important for your company's success than most people realize. It can be the difference in making your company money and spending money on your company. A top domain name is worth the price. It gets customers on your Website and that makes a successful company.

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